Achieve higher circulation and enhanced reader loyalty. Gain more customers by providing greater value.

The value of scores awarded by professional reviewers is amplified when reviewers use an iS Scale.

Customer feedback, in the form of user ratings, becomes more meaningful and relevant when the user ratings are clearly defined and readily understood.

Key Benefits

• iS scores are clearly defined
• iS scores are directly comparable to those of other professional reviewers using any of the iS Scales.
• Few businesses define exactly what each star, circle or square means in their 5-symbol rating system. The iS Ratings System resolves this issue by defining the precise meaning for every combination of symbols.

Businesses using an iS Scale provide greater clarity and therefore greater value to their customers, a sure formula for gaining more customers. More meaningful scores will also lead to better reader understanding and appreciation and promote higher circulation and enhanced reader loyalty.

Take your reviews to the ultimate level of professionalism. Adopt the relevant iS Scale and enhance the quality of your readers’ experience.

Gain more customers by providing greater value.

Customer feedback, in the form of user ratings, becomes more meaningful and relevant when the user ratings are clearly defined and readily understood.

Few businesses define exactly what each star, circle or square means in their 6-symbol rating system. The iS Ratings System resolves this issue by defining the precise meaning for every combination of symbols.

Businesses using an iS Scale provide greater clarity and therefore greater value to their customers, a sure formula for gaining more customers.

Provide greater value to your customers by adopting a clearly defined international Standard Rating system for your business.